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Problem

What should I do if AI is being used to impersonate or defraud me?

What should I do if AI is being used to impersonate or defraud me? The practical answer is to look for specific, checkable indicators rather than guess. AI misuse has a specific shape: a cloned voice calling your family, a synthetic face on a video call, a hyper-personalised phishing message, or a voice-cloned helpdesk call. It works because it exploits a process, not a technology.

Key takeaways

As of 24 October 2026: the service descriptions, prices and turnaround figures on this page are current.

What do the signs usually look like?

These are the indicators we check for. The presence of one is a prompt to look closer, not a diagnosis.

What do you actually do?

We confirm what is synthetic, preserve the evidence, remove it from the platforms, and — importantly — fix the process that made it work. For a business that means a verification callback procedure for any payment change. For an individual it means a family code word.

The engagement produces a written record of what was checked, what was found, and what was not found. That last part matters as much as the first two, because it tells you which risks you can stop worrying about.

What can you do right now?

What does this usually cost, and how long does it take?

This is a fixed-fee piece of work with a published band and an agreed delivery date, not a day rate that drifts. If what you are dealing with cannot wait for a scheduled slot, say so when you get in touch and we will look at it differently.

What it costs and how long it takes, by situation
SituationTypical engagementIndicative range (ex-GST)Turnaround
Suspected compromise, nothing lost yetDevice and account security assessmentRs 40,000 - 1,20,0001-3 working days
An account has been taken overAccount recovery and session reviewRs 25,000 - 75,000Same day to 2 days
Active incident, operations affectedIncident response retainer engagementRs 1,50,000 - 8,00,000Under 4 hours to engage
Ransomware on screenContainment, evidence preservation and recoveryRs 1,50,000 - 8,00,000Under 4 hours to engage
Deepfake or impersonation is spreadingEvidence preservation and platform takedownRs 40,000 - 2,00,000First notice within hours
A repeat or recurring concernFull assessment with a retestRs 60,000 - 3,50,0005-10 working days

What does this usually cost?

The commercial shape is deliberately simple: a fixed fee, a band agreed up front, and a delivery date you can put in a plan. Some of these situations cannot wait for a scheduled slot, and where that is the case we change the approach rather than the date.

Which related services apply?

VAPT & Penetration Testing

Authorised vulnerability assessment and penetration testing for web, mobile, API and network.

Incident Response & Retainer

24/7 help when something is already happening — and a retainer to stop it happening.

Ransomware Recovery & File Unlock

When files are encrypted, the priority is containment first and recovery second.

Website Malware Removal

Blacklisted, defaced, injecting spam, or sending phishing mail from your server.

Deepfake & AI Abuse Protection

Detection, takedown and monitoring for AI face swaps, voice clones and impersonation accounts.

Digital Forensics & Evidence

For the case where it is not a system you own — it is a question you have to answer.

Account Recovery & Data Recovery

Lost or locked accounts, and lost files — recovered with proof of ownership.

Social Media Account Security

Platform-level account security, impersonation removal and audit.

Email Security & Business Email Compromise

The most profitable hack in India right now, and it has nothing to do with malware.

Wi-Fi & Network Monitoring Setup

Home, hotel, café and office wireless — the ones people forget are a perimeter.

Brand Impersonation & Phishing Site Removal

Fake sites that copy your brand and take your customers' money.

Website Security Hardening

The practical, unglamorous work of making a site hard to break into.

Parental Controls & Child Safety

Device monitoring, account safety and evidence, set up lawfully.

Insider Threat & Access Review

When the risk is sitting inside your organisation, wearing a badge.

Third-Party & Vendor Security Risk

Your biggest attack surface is the supplier you have never audited.

People Search & Exposure Check

See what the internet already knows about you or your staff, and cut it down.

What are the common questions about this problem?

What should I do if AI is being used to impersonate me?
Preserve the evidence first: the content, the URL, the date and time, the account name, and full-page screenshots. Then report to the platform in-app and file on the National Cyber Crime Reporting Portal and helpline 1930. India's amended IT Rules require intermediaries to remove AI-generated content within 3 hours of a court order or government intimation, and NCII within 2 hours of a complaint.
How do I tell whether a video call is a deepfake?
Look for the artefacts that survive compression: unnatural blinking, a lag between the audio and lip movement, inconsistent skin texture at the jawline, and a background that shifts when the person moves. Then break the pattern: ask them to turn their head fully sideways, or ask a question whose answer changes, such as the current weather. A scripted clone struggles with the unplanned.
Can fake AI endorsement ads using my face be stopped?
They can, but not quickly enough to rely on takedowns alone. A trademark and likeness notice to the platform usually works within days. The durable fix is to pre-register a monitoring presence on new ad placements and to know which platforms host them, so the notice goes to the right party on the same day.
Is it worth paying for a deepfake takedown service?
For a public figure, a creator, or any business whose reputation is the product, yes, and the value is in speed and in the monitoring rather than in a one-off takedown. A single service that monitors, notifies and pursues is far cheaper than a crisis communications exercise after a video has spread.

Get this checked

A short description of what you are seeing and what is at risk is enough to start. We will tell you whether we can help and what it would take.

Request a quote See pricing

Last reviewed: 24 October 2026. Information on this page is general guidance, not legal advice. Prices are indicative bands for a typical scope and are confirmed in a written quote before any work begins.